How To Get A Best-Selling cover Design For Self-Publishing?

Last Updated on April 21, 2022 by Jordan Alexo

Don’t go easy on your book cover design! Your cover is one of the most important selling points. Most customers decide to purchase a book because of it. Often they say, “an image speaks a thousand words,” and it’s true!

But the question is, how can you get a brilliant cover that will sell your book like hotcakes? If that’s your problem, then this post is going to rock your socks!

Quick Reply…

If you are in a hurry to eat chips and burritos, then here’s my reply:

  • You hire two to three designers on Fiverr. Afterward, choose the best cover design from them for your book.
  • You should spend between $15 to $20 to get someone to design a better cover. Often you get bad covers from the $5 gigs.

If you still want to read some extra tips, keep reading because this tutorial is melting with gold nuggets of information…

Designing Your Book Cover Design

If you don’t have experience using a graphic editor like Photoshop or another, I don’t recommend it. Not only do you need to know how to use similar software, but you also need to know which type of covers sell. For instance, how to contrast colors, where to get a high-quality background image and put everything together to look great.

However, it is still possible to design your book covers. If you don’t have Photoshop and don’t want to spend the money, then try these free alternatives:

  • Gimp

I find Gimp to be clunky compared to Photoshop, but hey, it’s free! Canva has few options, but it’s still a fantastic tool. Besides, they provide cover design templates, which you can use to help you out.

I’ve designed over 20 cover designs, and some of these books were bestsellers. I no longer make my covers nowadays because it is time-consuming. I prefer to put my time into other parts of my online business. Anyway, you can always try to design your cover and see how it goes. I suggest you find a good tutorial on YouTube.

Nowadays, I prefer to get my cover designs done through a website called Fiverr. So let’s see how you can do this…

How Much Should You Spend On a Book Cover Design?

First things first, what is Fiverr? A website where you can get nearly everything done for $5 or a bit more. You can even hire people for the most bizarre things, like someone making a video eating a piece of paper with your name written. Yes, I guess some people don’t have better things to do with their money.

One of those common questions everyone wonders about. Some people think they need to spend big bucks to get a decent cover design. Usually, because they believe getting one done on Fiverr is a terrible idea. I will admit not everyone there makes wonderful cover designs, but you can’t expect much for $5.

For this reason, you need to be selective; you don’t want to publish a book that looks like garbage. If your cover looks like the cookie-cutter designs that everyone and their mom have, it won’t sell.

What Do I Mean About Cookie-Cutter Cover Designs?


This cover here rings bells and whistles of ugliness and breaks dishes just by looking at it. You want to have vibrant colors, but too much, and you make your book seem like a circus. For this reason, you want to be careful about adding bold colors. Instead, either add a title or background with a bold color, but don’t make both.
Afterward, the structure looks the same as thousands of other ones. In other words, the title and subtitle, background image placement look the same as many other cover designs made on Fiverr. With practice, you will start noticing the same design template from books that belong to publishers.

You want to avoid publishing a book with a similar cover. Furthermore, you want to have a unique cover design. When customers look at it, it should be a design that they can’t tell whether it is from indie or a bestselling author.

The cover above makes the book look cheap, and this makes customers immediately assume its content sucks. So a lousy cover instantly kills your book regardless of its content.

Okay, now that you have an idea about the type of cover you should avoid, let’s talk about costs.

Often I spend between $15 to $20 to hire someone on Fiverr. I prefer to spend a bit more to get a better job. I’ve noticed people who design covers for $5 often don’t put much effort into them. But hey, I would do the same thing for that money.

Basically, they have a template which they use for every cover design they produce. Therefore, paying a bit more seems to do the trick most of the time.

How To Get An Awesome Cover Design?

So now you know how much you should pay, but how can you guarantee to get the best cover? Well, I am about to share with you a simple trick. See, you need to test the waters to see who designs the best cover for your book.

Step 1) Head over to Fiverr

Just go to Fiverr and search for Kindle cover design.


Step 2) Choose two to three Gigs

You want to open the profile of several people and check their work. Make sure to choose the ones you prefer the most and that create nonfiction covers. Some designers only make fiction designs.


Step 3) What Is The Trick?

You want to order Gigs from two to three different designers. Often it will take about three days to receive your orders. Afterward, you want to compare the designs you got and choose the best one for your book. Initially, you will spend more, but later, you can use the same person for your future books.

You don’t want to stick with only one designer. Otherwise, you won’t have anything to compare.

How Do You Choose The Best Cover Design?

You should look at the cover designs you received and ask yourself, “Would I purchase a book with this cover?” If no, then don’t use that cover. If you are still doubtful, you may ask a friend or a family member to help you out.

Furthermore, stick to what I’ve explained before. Avoid covers that look like a circus or have an unreadable title. If they have a background image, it needs to be high-quality. It can’t look blurry or dull.

Your cover needs to look professional and not smell like cheap perfume.

Should You Get Your Cover Desing From A Company?

You may also try to get your cover design from a company, such as The Urban Writers. Often they provide excellent designs, but you also pay more money to get them done. Sometimes, it may be worth it because your cover either sells or kills your book.

Should You Design Your Cover On Amazon?

No, no, no… the covers you can design through Amazon look terrible. If you want to create yours, then use Canva, Gimp, or Photoshop. However, I always suggest hiring someone for this work. You shouldn’t play around with this part. Otherwise, your book won’t sell on Amazon.

Last Thoughts…

If you have any questions related to self-publishing or you’d like to share some tips, then leave them right below. Furthermore, if you’d like to make your first $1.000/m with Kindle publishing and make more money month after month, then check my newest course.

Click Here to read more about Self Publishing Money Machine.

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